Hard wax vs soft wax: what's the difference, and which is best for professional waxing treatments? Discover the benefits of hard wax (hot film wax) and soft wax (strip wax), which areas they're best suited for, and how to choose the right wax for facial, eyebrow, leg, bikini and intimate waxing. Explore the Pinkfishes professional waxing range for salon-quality results.

Perfectly shaped eyebrows can make a huge difference to the overall appearance of the face. But creating balanced brows isn't just about tweezing or waxing hairs until they "look right." Brow mapping is essential to create symmetrical brows. If you're new to brow mapping, don't worry. The technique may look complicated at first, but once you understand the basic steps and practice them, it becomes much easier!

If you've ever looked at a lash treatment menu and wondered what the difference is between Classic, Hybrid and Russian lash extensions, you're not alone.

Each lash style creates a completely different look, from soft and natural to full, fluffy and dramatic. The right choice depends on your natural lashes, your lifestyle and the look you're hoping to achieve.

In this guide, we'll explain the differences between each technique, the benefits of every style and how to decide which set is perfect for you.

Discover how to increase client loyalty in the beauty industry with practical client retention strategies for lash technicians, brow artists and beauty salon owners. From delivering exceptional customer service and personalised treatments to encouraging repeat bookings and building long-term client relationships, explore our top tips for growing a loyal beauty client base and boosting your salon business.

At Pinkfishes, we've always been passionate about providing beauty professionals with high-quality products that deliver exceptional results. That's why we're excited to introduce our brand-new professional waxing range – carefully developed to help beauticians achieve smoother treatments, happier clients, and flawless hair removal results.

Choosing the right lash lift shields is essential for achieving beautiful, long-lasting lash lift results. Discover the differences between lash lift shield shapes, sizes and styles, including flat, rounded, hybrid and teardrop shields. Learn how to select the best lash lift shields for different lash lengths, eye shapes and desired curls with expert tips from Pinkfishes.

There’s a new era of lifting treatments coming to Pinkfishes… and it’s called NOVALIFT.

NOVALIFT is our brand new 1-step lifting solution designed for: Standard lash lifts, Korean-inspired lash lifts and Brow laminations. 

One of the most popular choices in the lash industry are classic lash extensions which can be standard or flat – but why are their different types of classics? They differ in design, weight and comfort. Understanding the differences can help you make the perfect choice for your client. Keep reading to find out more!

Starting or growing a lash business comes with a big decision: should you work from a home or rent a studio space? Both options can be profitable, flexible, and rewarding — but the right choice depends on your goals, budget, lifestyle, and client experience.

Beautiful lash extensions don’t end at your appointment—aftercare is everything. Learn how to maintain your lashes, improve retention, and keep them looking fresh and full for longer.

Eyelash extension removal is one of the most important services a lash technician can offer. While clients often focus on flawless application and retention, safe removal is just as essential for maintaining lash health, protecting the client experience, and building long-term trust.

How long do lash extensions last? In this blog we take a look at what affects lash extensions lifespan and offer expert tips to keep your lashes looking fuller for longer!